Products
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All Courses, All Blueprints, Blueprints: CRO
Blueprint - CRO: Check a CRO Win Against Every Other Channel (7 min)
CourseA pop-up lifts conversion and quietly sinks SEO traffic. Travis reads GA4 channel data against the test result in one prompt. Net, not just the win.
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All Courses, All Blueprints, Blueprints: Digital
Blueprint - Digital: Turn Social Mentions Into Your Daily Action Plan (4 min)
CourseBrand mentions pile up in forums nobody reads. Prithvi installs a skill that scans them each morning and skips old threads. Four or five actions. Skill: social-mentions-triage
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All Courses, All Blueprints, Blueprints: CRO
Blueprint - CRO: Mock Up Live Page Changes in Claude Code's Browser (4 min)
CourseYou need to show the dev team where the copy goes, not describe it. Travis mocks it up on Patagonia's live page inside Claude Code's browser.
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All Courses, All Blueprints, Blueprints: Acquisition Marketing
Blueprint - Acquisition Marketing: Ten Ad Variations Without the Blank Page (3 min)
CourseWriting ten ads for one product eats an afternoon. Jimmy loads voice, value props, CTA, and hard rules into one prompt. Ten variations, five angles.
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All Courses, Data and Analytics, All Blueprints, Blueprints: Retail Sales and Insights
Blueprint - Retail Sales and Insights: Is Walmart's Demand Forecast Running High or Low? (3 min)
CourseWalmart plans orders off a forecast nobody checked. Thomas drops demand and weekly sales into one skill. Each item reads high or low. Skill: wm-demand-forecast-review
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All Courses, All Blueprints, Blueprints: Financial Planning and Analysis
Blueprint - FP&A: Capture Your Chart Style as a Reusable Skill (8 min)
CourseEvery chart opens as the ugly default and you reformat it by hand. Frank has Claude read one formatted P&L chart and save the style as a skill. Skill: chart-style-capture