Products
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All Courses, All Blueprints, Blueprints: CRO
Blueprint - CRO: How to Audit a PDP with Claude (11 min)
CourseTravis points Claude at a Patagonia product page and audits it against five checks: why buy now, trust signals, objection handling, content order, and urgency. Then he turns that prompt into a skill that scores up to 100 pages at once. Skill: pdp-audit
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All Courses, All Blueprints, Blueprints: CRO
Blueprint - CRO: How to Use Claude Design for Page Design Inspiration (5 min)
CourseTravis hands Claude a designer's business listing page plus his Mountaintowns design system and asks it to act as a CRO specialist, producing two page variations built to sell more passes.
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All Courses, All Blueprints, Blueprints: CRO
Blueprint - CRO: How to Create a CRO Skill in Claude (11 min)
CourseTravis feeds trusted CRO resources into Claude, refines them into a reusable audit skill, and runs it live on a real website: prioritized fixes, flagged typos, and testing ideas. Build it once, then run the same audit on any URL.