Products
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All Courses, All Blueprints, Blueprints: Financial Planning and Analysis
Blueprint - FP&A: Why Did EBITDA Miss When Revenue Beat? (4 min)
CourseThe answer for the quarter where revenue beat and EBITDA missed, tied to every cell in the P&L. With one prompt, the deep-dive tab walks his demo quarter's chain: new customers at $95 an order outran returning buyers at $105.
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All Courses, All Blueprints, Blueprints: General
Blueprint - Claude: What's a Markdown File and Why 200 Lines Is the Ceiling (5 min)
CourseA markdown file is just a simple text doc: the language agents and LLMs speak. Inside the Nike 2.0 brand agent, every piece, from mission to memory, is its own linked markdown file, and 200 lines is the ceiling before context rot sets in.
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All Courses, All Blueprints, Blueprints: General
Blueprint - Claude: Get Better Outputs with Compound Engineering: Use AI to Review Your AI Output (7 min)
CourseCompound engineering needs no engineering: AI reviews its own work so the next deliverable starts closer to done. Travis runs a capability deck back through Claude against Daynova's guidelines, and it flags a muddled offer and a missing design system
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All Courses, All Blueprints, Blueprints: Acquisition Marketing
Blueprint - Acquisition Marketing: Connect Claude to Meta Ads MCP for a Daily Performance Brief (4 min)
CourseMeta Ads Manager shows 100 numbers. Every morning you need three: what to scale, what to cut, and what changed overnight. Prithvi wires Claude to the Meta Ads MCP with a skill that posts all three to Slack on a schedule, with reasons. Connect it once Skill: meta-daily-brief
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All Courses, All Blueprints, Blueprints: CRO
Blueprint - CRO: How to Use Claude Design for Page Design Inspiration (5 min)
CourseTravis hands Claude a designer's business listing page plus his Mountaintowns design system and asks it to act as a CRO specialist, producing two page variations built to sell more passes.
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All Courses, All Blueprints, Blueprints: Financial Planning and Analysis
Blueprint - FP&A: Critical Black Friday Pricing Analysis From Your Phone (7 min)
CourseThe CEO texts on Thanksgiving asking what a deep Black Friday discount does to EBITDA. Frank preloads the model into a Claude project and pins Claude's explanation back as context. A tweet-length prompt runs the AOV sweep. Answered from your phone.